Written with a managerial focus, "New Products Management" by Crawford and Di Benedetto is useful to the practicing new products manager. Along with the management approach, the perspective of marketing is presented throughout which enables this text to have a balanced view. The authors aim to make [...]

Written with a managerial focus, "New Products Management" by Crawford and Di Benedetto is useful to the practicing new products manager. Along with the management approach, the perspective of marketing is presented throughout which enables the text to have a balanced view. The authors aim to make t[...]

This book is no less than a guide to the whole of Western philosophy -- the ideas that have undergirded our civilization for two-and-a-half thousand years. Anthony Kenny tells the story of philosophy from ancient Greece through the Middle Ages and the Enlightenment into the modern world. He introduc[...]

For more than three centuries after Columbus' voyages to America, Europeans pondered how the Old World's encounters with the New World affected European sensibilities and intellectual horizons. In this book Anthony Pagden examines some of the varied ways in which Europeans interpreted these encounte[...]

This is a new and revised edition of a book which has had a major impact upon the social sciences and public political debate. Anthony Elliott and Charles Lemert's THE NEW INDIVIDUALISM inspired readers with the dramatic suggestion that 'the reinvention craze' - from self-help and therapy culture to[...]

A classic book on credit risk management is updated to reflect the current economic crisis Credit Risk Management In and Out of the Financial Crisi s dissects the 2007-2008 credit crisis and provides solutions for professionals looking to better manage risk through modeling and new technology. This [...]

This volume traces the second great expansion of the Islamic world eastwards from the eleventh century to the eighteenth. As the faith crossed cultural boundaries, the trader and the mystic became as important as the soldier and the administrator. Distinctive Islamic idioms began to emerge from othe[...]

A valuable addition to the successful 'Aspects of Modelling' series, this new book covers perhaps the most basic but most important aspect of the railway modeller's hobby after the construction of the baseboards, the layout itself. Included in the book are an examination of a number of simple layout[...]

This is a new and revised edition of a book which has already established itself as a basic text in social theory. The first section of the work provides a concise critical analysis of some leading schools of thought in social philosophy, giving particular attention to phenomenology, ethnomethodolog[...]